• Project information:

    In early 2020, Beta Signs were chosen to supply an internal and external signage package for St Matthews, Church of England, Primary School.

  • Our brief:

    At the time, the school were in the process of building a new Key Stage 2 building alongside their existing school.

  • The architect involved on this project had specified a large logo to the side of building, this had a prominent position facing the main road.

  • During the design development, it became apparent to our designers that the school’s existing logo would not be suitable for large construction.

  • Working alongside the school, Beta Signs created a subtle brand refresh by replacing the main element of the joining hands with a symmetrical heart shape – this introduced a lighter, and stronger section of colours to the overall design.

  • A warm black was chosen for the lettering, to offer a high colour contrast between the letters and the building façade – this worked nicely alongside the school’s renowned blue.

  • The library was transformed with digitally printed etch, and one piece wall graphics – Our team at Beta Signs helped to create the designs using inspirational quotes and phrases that are part of the school’s philosophy.

  • To complete the signage package, we used contemporary dark grey acrylic for the internal signs.

  • Location:

    Smethwick

  • Date completed:

    July 2020